Buyer's Guide

Apple Releases New M3 MacBook Air, iPhone 15 Case and Apple Watch Band

Apple Releases New M3 MacBook Air, iPhone 15 Case and Apple Watch Band

Apple quietly kicked off its spring new products on March 4, 2024. Although the Apple spring event has not yet been carried out offline, you can see on Apple's official website that Apple has already released a series of new products, including the 2024 MacBook Air. Next, let's take a look at what exactly new products are available.

M3 MacBook Air

The new MacBook Air, with display sizes remaining the same at 13 inches and 15 inches. The biggest upgrade point of the 2024 model is that it uses a more powerful M3 chip, the CPU and GPU performance have been improved, and the neural network engine has also been upgraded. Apple says the new MacBook Air is 60% faster than the M1 model and 13 times faster than the fastest Intel-based MacBook Air, and also includes an AV1 decoding engine.

Thanks to the new graphics processor architecture, the M3 chip also features dynamic caching and hardware-accelerated ray tracing technology. Dynamic caching provides a significant performance boost for professional apps and games, while hardware-accelerated ray tracing technology delivers more realistic images for an immersive gaming experience.

Apple-MacBook-Air M3

The new 13-inch and 15-inch MacBook Air models can be connected to an external display with up to 6K resolution at 60Hz when the laptop lid is open; and can support the connection of two external monitors with a resolution of up to 5K at 60Hz when the lid is closed. The MacBook Pro, which is also equipped with the M3 chip, does not yet have this feature, and Apple says it will fix the problem through a software update in the future.

Both the 13-inch and 15-inch new MacBook Air have thin and stylish designs. In addition to the M3 chip, the new MacBook Air also has the following features and accessories:

  • Support for Wi-Fi 6E, Voice Isolation and Wide Spectrum microphone modes
  • Liquid Retina display with support for 1 billion colors and wide color gamut (P3)
  • Improved voice clarity during audio and video calls
  • MagSafe port for charging
  • Fanless design
  • Up to 18 hours of battery life
  • Two Thunderbolt/USB 4 ports for connecting accessories
  • One 3.5mm headphone jack

Price and Color

In terms of price, the 13-inch M3-chip MacBook Air starts at $1,099 (8GB+256GB) and the 15-inch model starts at $1,299 (8GB+256GB), keeping the same price level as the previous generation M2 MacBook Air series. The new products are still available in Midnight, Starlight, Space Gray, and Silver. It will be available for order on March 6 and will go on sale on March 8th.

M3 MacBook Air

New iPhone 15 Case

The silicone case with MagSafe for iPhone 15 has been added in Soft Mint, Sunshine, and Light Blue and other colors for $49. According to official product information, the new silicone case is made of silicone on the outside and a soft lining made of microfiber on the inside. The case has built-in magnets for precise alignment with the iPhone 15, and there's no need to remove the case when charging - just attach the iPhone to the MagSafe charger or place it on a Qi-certified charger.

OTOFLY also has lots of colorful iPhone 15 silicone cases, click here to learn more.

New iPhone 15 Case 2024

New Apple Watch Band

The Apple Watch accessories have also been updated with a variety of new colors for its different bands, such as the Sport Band in Sunshine, Soft Mint, and Light Blue for $49. The Sport Loop comes in Soft Mint and Ocean Blue for $49, while the Braided Solo Loop comes in Raspberry, Sunshine, and Light Blue for $99. The colorful colors give users more choices, making this spring more colorful and meeting the various needs of Apple Watch users.

New Apple Watch Band 2024

In addition, Apple has also shelved the new Hermès Apple Watch band -- Tricot Single Tour, which is made of polyamide yarn and comes in four colors: Bleu Jean, Jaune de Naples, Orange and Beige de Weimar, priced at $349.

Hermès Apple Watch band -- Tricot Single Tour

The new 13-inch and 15-inch MacBook Air with M3 chips are worth looking forward to. Subscribe to us for more information on what's to come.

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